Welcome to the new look of First Student!
This new look is inspired by our passion to care for our student passengers, our employees, our customers, and the communities we serve.
It is an exciting time for our company, and our new branding reflects who we are today and where we are headed in the future. We are proud to be a vital connection for students to education, ensuring our buses are welcoming and trusted places where they feel comfortable and secure.
With our new look, we also refreshed our mission and values:
Provide unmatched care and the safest ride to school, so when students arrive, they’ve started their day with an exceptional experience and are ready to achieve their full potential.
Focus on SafetySafety is at the heart of everything we do
Care for Our StudentsEnsure our vehicles are welcoming and trusted places where students feel comfortable and secure
Surpass Customer ExpectationsGo the extra mile to deliver an extraordinary experience for our customers and communities
Foster TeamworkWork together, act with integrity, respect each other, champion diversity and inclusion
Set the Highest StandardsContinually seek a better way to do things with innovation, sustainable practices, financial discipline, commercial excellence, and operational excellence
While our look may have changed, our commitment to our students, customers and communities remains unwavering. The experience of our passengers remains our utmost priority. We are proud to have partnered with school districts for more than a century and are honored to be the most chosen student transportation provider in the world.
We look forward to continuing to care for and transportation future generations of children to come,
CEO and President, First Student